Words or less competitions
Competitions where your entry needs to be motivated with a short text, often 25 words or less or 100 words or less in length. The winner of the competition is determined by a jury which is reviewing all words-or-less entries and deciding on the best or most original contribution. Words or less competitions are considered games of skill where your win is not based on chance but on the skill that you demonstrate. Often words or less competitions give you somewhat higher odds than other competitions such as straight lucky draws. In some ways these words or less competitions are quite similar to general creative competitions but you need to be concise which is a challenge for some. Having said that there are also words or less comps where the word limit is one thousand which makes that a different contest all together. Most WOL are 25 words though. For more on the concept of WOL competitions and how to win them see my blogs
words or less competitions in Australia
How to win Words-Or-Less Comps .
Try to be creative or funny in your answer. Also if possible mention the product or brand so you have a higher chance of your answer being selected by the jury. And absolutely make sure to stick to the word limit. If it says "25 words or less" they will disqualify you if you do 26 words or more.
Some people enter quickly lots and lots of words or less competitions to increase their chances of winning. In principle, this is a good approach. Usually words or less challenges have less participants because some people just cannot overcome the fear of blank paper. It is also true that for quite a few words or less competitions you can assume that the winner is almost determined by chance. If they have one thousand WOL entries it is very difficult for a jury to go through all of them. So although not quite right, in many cases the jury will look at some random selection of entries a bit closer and determine the winner from them. Nevertheless, you must put in some effort with your answer to have a chance. Even if the jury does not read all entries they will never award the prize to a contribution that is just lousy. So find a middle way between making good WOL entries and entering lots and lots of them! One thing you can actually do to make your participations easier is to recycle your answers. A good motivation to win a KitchenAid may also work for a competition for a Breville food processor!